Monday, August 31, 2009

The 23 Things

Listed below are 23 "things" (small exercises) that you can do on the web to explore and expand your knowledge of Web 2.0. Participants are required to complete all 23 items by Monday 16th November in order to receive the reward of an iPod Nano.

"Live" links will be added to each of the activities as we progress through the nine weeks.


Week 1: Introduction to the program (week commencing 14th September)

1. Read this blog posting and find out about the program.

2. Learn a little about Web 2.0 - the origins of the term, and how Web 2.0 technologies differ from their predecessors.

Week 2: Blogging (week commencing 21st September)

3. Set up your own blog, and add your first post.

4. Register your blog here for sharing with other participants. Start commenting!

Week 3: Photos and images (week commencing 28th September)

5. Explore Flickr and learn about this popular image hosting site.

6. Have some Flickr fun and discover some Flickr mashups and 3rd party sites.

7. Create a blog post about anything technology-related that interests you this week.

Week 4: RSS and Newsreaders (week commencing 5th October)

8. Learn about RSS feeds and setup your own feedreader.

9. Locate some useful marketing-related blogs and/or news feeds.

Week 5: Images and Microblogging (week commencing 12th October)

10. Play around with an online image generator.

11. Explore the Twitter microblogging service

12. Catch up and Comment!

Week 6: Tagging, Folksonomies & Technorati (week commencing 19th October)

13. Learn about tagging and discover Del.icio.us

14. Explore Technorati and learn how tags work with blog posts

15. Find, read and share a few perspectives on Web 2.0 and the future of Marketing.

Week 7: Wikis (week commencing 26th October)

16. Learn about wikis and discover some innovative ways that they can be used in teaching and learning.

17. Add or edit an entry in Wikipedia!

Week 8: Online Applications and Tools (week commencing 2nd November)

18. Take a look at some online productivity tools.

19. Explore any site from a Web 2.0 awards list, play with it and write a blog post about your findings.

Week 9: Podcasts, Video and Downloadable audio (week commencing 9th November)

20. Discover YouTube and embed a video in your blog.

21. Discover some useful tools for finding and downloading podcasts.

22. Attempt to create your own short audio or video message, and include it in your blog.

Conclusion:

23. Summarise your thoughts about this program on your blog.

Thursday, August 27, 2009

Welcome to "23 Things"!

This is the home of the Monash University Department of Marketing "23 Things" project. Together we will work through these 23 activities, and learn about Web 2.0 tools and technologies.




Your mission (should you choose to accept it) will be to complete 23 online activities, all self-directed. While we will provide you with an objective for each task, it will be up to you, the independent participant, to find your way through the Web 2.0 maze. Of course you should work with others who have succeeded if you need any assistance, but you are likely to learn a lot more if you "muddle through" each task, and discover solutions yourself.


As a reward, if you complete all 23 tasks successfully over the next nine weeks, and you document your journey on your own blog (which you will set up as one of the first tasks!), you will be rewarded with your very own iPod - so that you can continue to enjoy many of your new Web 2.0 experiences while on the move! And we'll make sure that it's a RED iPod, so that a portion of the purchase price supports the Global Fund to fight AIDS in Africa.


The idea for this program was developed by Helene Blowers, based at the Public Library of Charlotte and Mecklenburg County. Most of the activities that you will complete here come from the original program established in 2007.


So, if you want to particpate, then go and get your list of 23 Things, and begin discovering the wide world of Web 2.0!